Aghanim
Aghanim is an integrated commerce, live-ops automation, community engagement, and payments platform for mobile games.
About
Aghanim's core solution is a game hub—a comprehensive community portal and an extension of the mobile game in the browser, full of metagame experiences and personalized offers. Such game hubs are built in less than 30 seconds automatically with the help of genAI and then require minimal integration, making them a no-brainer for studios to integrate and see net revenue uplift. Founded in California by ex-Xsolla C-level executives / Harvard Business School alumni with over 40 years expertise in video games and fintech, and backed by top-tier VCs (Bessemer Venture Partners, a16z, P72V, and QED), Aghanim acts as a multinational merchant of record and increases the net revenue of mobile games by up to 110% via its unique Game Hub Builder and LiveOps Builder technologies. Aghanim is the first end-to-end DTC enablement platform for mobile games, available as a self-serve platform. It features web-based game hubs and helps studios expand their business beyond app stores.
From their website
aghanim.com ↗Aghanim provides an integrated platform for mobile games that combines commerce, live-ops automation, community engagement, and payments to unlock new revenue streams. It emphasizes web-based monetization, retention, and creator incentives to increase net revenue and player engagement.
The platform offers a direct-to-consumer enablement layer for mobile games, including a billing engine with worldwide payment compliance and a merchant of record service, marketing and retention tools (incentives, automated campaigns, segmentation, and predictive analytics), live-ops capabilities (segmentation, metagame experiences, news, events, leaderboards, guides, chat), and monetization constructs (virtual currency, items, lootboxes, passes, and subscriptions). It supports web-based motivation programs for creators, sponsor-led incentives, affiliate integration, and partnerships for payments and processing. Preintegrations cover fraud protection, 24/7 support, instant payouts, and revenue-sharing payout models, all designed to help games monetize outside in-app transactions and manage post-purchase engagement across web and in-game touchpoints.
- billing engine with worldwide compliance
- merchant of record and payments management
- web-based monetization tools for currency packs, items, lootboxes, passes, subscriptions
- advanced segmentation and targeting for live-ops
- automated campaigns via email, browser, and in-app push
- predictive analytics and real-time sales data
- creator incentives and affiliate programs
funding round announced; advisory board; public access to platform; partnerships with Adyen and JP Morgan; leadership with former Xsolla executives
Founders · 1
With a major in Software Architecture, Constantin built his career in video games as a CMO, launching over a dozen PC, web, and mobile video games, and as a CBDO, focusing on international business development and video game licensing. After moving to Los Angeles in 2016, he joined Xsolla as Deputy CMO and quickly became VP of Product Strategy, Head of Business, and eventually led the innovation arm of Xsolla as CEO of Xsolla Labs.
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