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Open-source customer engagement & messaging automation
Dittofeed is an open-source alternative to platforms like Klaviyo and Customer.io. Self-host us for free, or use our low-cost cloud offering to automate messages across email, SMS, mobile push, WhatsApp, and more. We also offer solutions for embedding Dittofeed in your own SaaS! Instantly provide your customers with automated messaging tools.
Dittofeed is an open-source customer engagement platform that enables embedding messaging features into SaaS apps and self-hosting for HIPAA-conscious environments. It provides a low-code, drag-and-drop journey editor with multi-channel messaging and segmentation for transactional and marketing messages. The product emphasizes embeddable components, self-hosting, and open-source extensibility.
Dittofeed offers embedded components that can be added to a SaaS application via an iframe or unstyled React component. It provides a low-code drag-and-drop journey editor, a powerful segmentation engine, and a template editor with personalization using HTML/MJML and Liquid syntax. It supports omnichannel messaging (email, SMS, mobile push, webhooks for Slack, WhatsApp, etc.), templates, and broadcasts. The platform is self-hostable, supports multi-tenant or single-tenant configurations, and includes APIs (Admin and REST) with SDKs for Web, Node.js, and React Native. It emphasizes data isolation between workspaces and is designed to deploy across environments with configurable authentication modes and self-hosting options.
Who it’s for: SaaS product teams and developers building customer engagement features into their applications, plus organizations that require self-hosting for data control (e.g., HIPAA-conscious health/fintech contexts).
Community/community Discord presence, open-source repository, active changelog and documented deployments, self-hosting capability, launch on Product Hunt
Startup marketer, music marketer, full-stack engineer, and open-source proponent. Cofounder of Dittofeed, making the marketing software experience better for growth engineers and marketing ops.
Max led major engineering initiatives at Braze, a leading marketing automation company.
We’re building the world's first open-source customer engagement platform with a fantastic developer experience.
Dittofeed provides an open-source, self-hosted customer engagement platform for growth engineers, offering git-based workflows, a testing SDK, and a drag-and-drop journey builder for technical and non-technical users. It markets cost savings from self-hosting and aims to improve message accuracy and delivery while enabling CI-style testing and version control.
From the original launch (Mar 2023) — may be outdated.
Formerly “Plinth”, “Plinth Financial” · why startups rename →
Customer support tool purpose-built for companies that sell APIs
Low-code SaaS for marketing in push notifications
