SPATE

Spate is an AI-powered market research and consumer trend forecasting tool focused on predicting trends for CPG brands across Beauty, Wellness, and Food & Beverage. It analyzes billions of signals from social and search to inform product development, marketing, and strategy. The platform offers a self-serve dashboard with enterprise data access and role-specific solutions.

Spate provides a predictive analytics dashboard that analyzes 900 billion search signals and 200 million posts to deliver trend predictions, competitive benchmarking, and growth drivers. Users can track top social content, identify whitespace opportunities, and receive customized data access and reporting for different roles (Marketing, Sales, R&D, PR/Comms, Social, Retail). The platform supports alerts, a free trial, and a dashboard that aggregates insights across TikTok, Instagram, and Google Search to guide campaigns, pitches, innovation, and category strategy.

Who it’s for: CPG brands in Beauty, Personal Care, Wellness, and Food & Beverage seeking data-driven trend forecasting and market intelligence.

Customers: L'Oréal, Givaudan, e.l.f. Beauty, Kendo Brands (LVMH), Shy Bird, Bell Flavors Fragrances, HUNTER, Reckitt, YUZUCO, Boots, Organic Valley, Sakara

Evidence of traction with 200+ media mentions, weekly blog, customer support, and a list of named brand customers; multiple enterprise-focused features and a pricing page imply active product development and market adoption.