Dear Brightly

Dear Brightly offers personalized prescription skincare solutions centered on tailor-made retinoid formulas prescribed by doctors online. They provide a telehealth-enabled process to create dermatologist-tailored Night Shift serums and eye treatments, marketed as convenient and results-driven skincare.

Patients complete an online skin goals questionnaire and upload photos through a secure telehealth portal. Doctors review the profile and tailor a Night Shift serum (retinoid-based) to the individual. A skin coach supports progress with ongoing check-ins. Products include Night Shift Rx prescription-strength retinoid serum and Rx Eye tailored for the eye area, with guidance to start slowly and adjust usage over time. The platform emphasizes doctor oversight, online access, and at-home delivery of personalized prescriptions.

Who it’s for: Individuals seeking prescription-strength skincare tailored to their skin goals, preferred via online telehealth and at-home delivery; customers looking to treat fine lines, pigmentation, uneven tone, enlarged pores, and acne using retinoids.

mentions of awards recognition and testimonials; online sign-up journey and telehealth infrastructure imply traction and ongoing growth, with a showcase of reviews and case results