platoseed
Shopify for construction.
Tough Commerce is the only white-label commerce platform tailored for industry-specific workflows and enable merchants, suppliers, producers and manufacturers to digitize their processes. Behind the scenes, we provides order management, location management, pricing management, dispatching, logistics, messaging, e-ticketing, invoicing, customer portal, AR automation, payment, payouts and real-time delivery capabilities through driver app. With financial and operational ERP integrations, our technology can operate stand-alone or seamlessly alongside deeply integrated products.
Tough Commerce offers an all-in-one construction operations platform focused on equipment-based businesses. It aims to replace multiple disconnected tools by handling dispatch, field data, pricing, invoicing, and payments within a single system from quote to cash.
The platform enables planning, dispatch, real-time job scheduling, field data capture, and automated finance workflows. It links delivery details to pricing, invoicing, and online payments, with customer ordering and a unified view across dispatch, delivery, and billing. It integrates with fleet management, GPS/telematics, and accounting systems, and provides a subscription-based model with tiered plans (Grow, Pro, Enterprise). A trial is offered with limited features and a path to full access upon upgrade.
Who itβs for: Equipment-based construction operations teams needing end-to-end job lifecycle management from dispatch to payment (e.g., volumetric concrete, concrete pumping, hydrovac, excavation).
Pricing page indicates clear subscription tiers and a 14-day free trial; marketing emphasizes fast start (start dispatching within 24 hours) and customer support, suggesting traction and ongoing development.
Founder of Nodebridge, an AI-powered founding studio building companies in skilled trades and real-world industries. Previously founded Tough Commerce (YC W20), a commerce platform for construction suppliers, where he now serves on the board.
Formerly βBrokreteβ Β· why startups rename β

Automating procurement and finance for construction companies

Simplifying Payments and Compliance for Construction Suppliers