platoseed
Opt out software that removes your private info from the internet
Optery is automated opt out software, and we serve individuals, families and businesses. With Optery, you can remove yourself from hundreds of data brokers that are posting and selling your home address, phone number, email and other private information on the internet. Optery received the “Editors’ Choice” award by PCMag as the most outstanding product in the personal data removal category in 2022, 2023, 2024, 2026 and 2026, the Cybersecurity Excellence Awards for Attack Surface Management, Digital Footprint Management, and Employee Privacy Protection in 2024 and 2025, Cyber Defense Magazine’s Top InfoSec Innovator and Best Attack Surface Management awards in 2024 and 2025, the 2025 Fortress Cybersecurity Award for Privacy Enhancing Technologies, and Fast Company’s Next Big Things in Tech award for security and privacy in 2023. In 2025, Optery was also listed by Business Insider as one of 30 early-stage startups most likely to become a unicorn. Optery prevents phishing and social engineering, identity theft and fraud, online stalking and harassment, ransomware, doxxing, and prevents people's private information from showing up in Google search results. Anyone can create a free account to receive a personalized Exposure Report with live screenshots summarizing where your information is being posted and sold online. Optery then provides free tools for self-service removals, or you can upgrade to a paid plan, and Optery will remove the profiles for you. Optery for Business serves enterprises removing personal information from the internet for their employees and executives, and offers an API enabling application developers to embed data broker scanning and removal technology into their applications.
Optery is a privacy-focused opt-out service that helps users remove personal information from Google and 700+ other data broker sites. It offers a free basic option and paid plans that automate removals across many sites, with a money-back guarantee.
Users sign up for a free basic account to receive a personalized Exposure Report. Paid plans provide automated removals across hundreds of data broker sites, with features like automated submissions, captcha solving, legal requests, and ongoing removals. The service includes live exposure and removal reports with screenshot verification, a real-time dashboard, and optional self-service opt-out pages or automated submissions by Optery’s team. Plans emphasize ongoing monthly scans and removals to maintain opt-out status.
Who it’s for: Individuals seeking to remove personal information from Google and data brokers, privacy-conscious users, and those worried about identity theft or targeted scams.
Shows traction via multiple years of award mentions (Editors' Choice), SOC 2 Type II certification, ongoing marketing, pricing promotions, and a robust feature set with API and enterprise-like options
Lawrence is CEO and Founder at Optery. Prior to founding Optery, Lawrence led Accenture’s Data Management Platforms practice in North America and was a Product Management and Technical Consulting leader at Oracle and BlueKai. As an entrepreneur, Lawrence also co-founded the remote collaboration company Screenleap and launched the first online facebook at Stanford in 1999. Lawrence is an alumnus of Stanford (BA), Duke (MBA), and Y Combinator (Optery (W22) and Screenleap (W12)).
Chen is CTO and Founder at Optery. Prior to founding Optery, Chen was tech lead and architect for 50+ engineers at Runa HR. Prior to Runa HR he was Co-Founder and CTO of As You Stay, and Cleanly, the on-demand laundry service. Chen was recruited out of high school by the Israel Defense Forces (Mamram) to build logistics platforms and is an expert in building large scale complex systems with high availability. Chen is an alumnus of Bar-Ilan University (BA) and Y Combinator (Cleanly, W15).
Formerly “Inc” · why startups rename →

Enterprise software for enterprise risk and cyber fraud intelligence

Online marketplace for team retreat venues