platoseed
The leading Composable CDP and AI Decisioning platform
Hightouch is the leading Composable CDP and AI Decisioning platform allowing marketing teams to activate their data warehouse to build 1:1 customer experiences with data and AI agents.
Hightouch offers an Agentic Marketing Platform built around a Composable CDP and AI decisioning, enabling real-time activation of customer data across channels. It emphasizes AI agents, on-brand content creation, and omnichannel orchestration for Marketing and Advertising teams. The platform aims to deliver 1:1 experiences at scale by connecting data, assets, and AI-powered actions.
The product activates complete customer data in real time via a Composable CDP and AI Agents. It enables audience building, identity resolution, and real-time personalization with omnichannel orchestration. Users can create audiences with a no-code builder, generate on-brand ads and emails from approved assets, and apply AI-driven decisioning to plan, create, and execute campaigns across channels. It integrates with 300+ tools, syncs data from data warehouses, and supports governance and security features (SOC 2 Type 2, ISO 27001). The platform emphasizes agent-driven insights, content assembly, and lifecycle campaigns powered by reinforcement learning to optimize experiences.
Who it’s for: Marketing and Advertising teams, Data Operations, and Enterprise brands across sectors such as Retail/eCommerce, Financial Services, Travel, Healthcare, B2B SaaS, Media/Entertainment, and Hospitality.
Mention of Gartner leadership recognition, enterprise-grade security certifications, multiple customer stories and use cases, and ongoing emphasis on AI-driven marketing and AMP (Agentic Marketing Platform) features.
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