platoseedplatoseed
We help automotive aftermarket brands to supply and sell parts online
Aleph helps companies with thousands of products like General Motors and Bosch increase their revenue in Latin America by listing their inventory on large e-commerce sites like Mercado Libre and Amazon. Our customers sell over U$D 4M dollars’ worth of product every month using our software. Many brands struggle with the shift to sell on marketplaces. They want resellers to be involved in their online sales strategies, but both still need to maintain 10,000 products, prices and inventory up-to-date across digital channels and Marketplaces do not provide tools to help brands and resellers on the journey. Aleph is the best way for brands and wholesalers to replicate their offline network of resellers online. With Aleph, Brands create high-quality product catalogs to share with their resellers. Now, any seller can access their product catalogue and sell on marketplaces.
Alephee is an end-to-end automotive ecosystem platform that connects brands, manufacturers, wholesalers, retailers, and service providers to streamline sourcing, sales, and growth in the aftermarket sector. It positions itself as a single platform for coordinating the entire commercial network and provides tools for analytics, catalogs, and marketplace-style capabilities.
The platform offers: a business social network and B2B store for wholesalers with integrated carts, secure payments, and shipping; a 360-degree visibility suite with metrics, reports, and dashboards for brands/manufacturers; catalog synchronization and marketplace-style listing across retailers; tools to connect distributors and expand offerings; and a unified interface to coordinate strategy, traceability, and insights from retail sellers. It supports integration with external marketplaces (Mercado Libre, Amazon, Shopee) and provides customer success and training resources. It emphasizes an end-to-end interconnected experience across the automotive aftermarket value chain.
Who it’s for: Automotive aftermarket brands, manufacturers, wholesalers, and retailers (including dealers, spare parts stores, and mechanic workshops) seeking to digitalize sourcing and sales across Latin American markets.
growth metrics showcased (growth in orders and revenue), 300+ company base, regional expansion, multiple product suites and customer success emphasis
AmazonGaston is a technology entrepreneur. In 2005 co-founded Perception Group, a Microsoft Gold Partner to develop software solutions across LATAM. Now, he is building Aleph in partnership with Mercado Libre and Amazon, in charge of the commercial strategy, new businesses and the future of the company. Gaston is married with Gabriela, is a proud father of three girls: Nina, Amelie and Ambar; and is always dreaming of changing the world making software to contribute to the evolution of societies.
Javier is an Electronic engineer graduated w/honors at Buenos Aires University and an MBA at Saint Andrews University in Argentina. Before founding Aleph, led the Microsoft Dynamics Division for Latin America and earlier was a regional sr executive at Accenture. He is married w/Carolina and has 3 children (Agustina, Candela and Santiago). Loves sports and currently practices biking, swimming and golf. At Aleph Javier leads strategic and finance planning and manages investors relationship.
Founder - COO & CPO at AlephCRM E-commerce & Software Lover Information systems engineer with over 20 years experience in the software industry and e-commerce. Corporate market interacting with technologies areas and directors. My main areas of expertise are: entrepreneurships, e-commerce, technologies business evaluation, projects investment, management, consulting for business technology strategies, product development, software engineering, sales specialist.
One source of truth for financial data.
Shopify for vehicles
