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Brand infrastructure for AI
Bloom is the brand layer for agents - it turns brand into infrastructure that any agent, app, or platform can call. Ingest your brand from anywhere - decks, websites, social, Figma, and more. Bloom systemises your brand, enabling the creation of on-brand outputs like images, video, video, copy, and more, through the web app, the API, or MCP. We're building brand-as-infrastructure for the AI era.
Bloom positions itself as the brand layer for agents, turning a brand into a working system that powers content creation across assets and channels. It offers a centralized brand system with tools for updates, generation, and integration via API/MCP to support teams and agents.
Bloom ingests brand assets from multiple sources (decks, sites, Figma, social, images) and unifies them into a single brand system covering aesthetics, voice, references, and products. It provides a toolkit to generate, edit, resize, and create assets (images, video, copy, campaigns), supports unlimited brands within one workspace, natural-language search, API/MCP access to embed into stacks, a reference library of on-brand references, and unified billing with pooled credits for teams. It also includes shared workspaces, team collaboration, and volume pricing with a single invoice.
Who it’s for: Marketers, designers, engineers, and agencies needing brand consistency at scale; teams and agents who require a canonical brand source across multiple assets and channels.
Visible product offering with pricing page, API/MCP integrations, team collaboration features, and YC-backed mention; ongoing emphasis on scaling teams and agencies, volume pricing, and developer/agent integrations.
Founder of Bloom - the brand layer for agents. Before Bloom, I founded Lucid - an AI-native word processor. Before that I worked at Inscribe (S18), where I built agents to prevent financial fraud. Obsessed with product and organic growth.
Bloom turns brand into infrastructure that any agent, app, or platform can call.
Bloom transforms brand assets and guidelines into a queryable system that agents can call via API and MCP. Companies ingest brand materials, and Bloom generates on-brand assets like ads and campaigns; it has produced 175,000+ branded assets since launch.
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Brand Layer for AI Native Commerce
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