platoseed
Team-based authentication for B2B SaaS
PropelAuth provides the right level of authentication for all stages of a company. New startups can use our hosted pre-built UIs which provide the simplest possible integration. Out of the box, our customers immediately have the same auth experience as large tech companies like Slack. As those startups grow, they can use our APIs and component libraries to pull aspects of the experience into their product. More than just authentication, we will also provide useful functions tied to a "user" or "organization", like analytics, billing/subscriptions, referral programs, etc.
PropelAuth provides a B2B-focused authentication solution designed to be quick to implement and highly configurable, with features tailored for enterprise and AI-native companies. It offers multi-tenant, org-based RBAC, SSO, SCIM, SAML, OIDC, MCP server auth, and hosted or self-hosted options to manage users and security across B2B products.
PropelAuth offers a cloud-hosted, multi-tenant authentication platform with optional Bring-Your-Own Auth (self-hosted) and API-driven integration. It includes enterprise-ready features such as SAML, SCIM, OIDC, MFA, per-organization controls, advanced RBAC, API key management, MCP server auth, audit logs, user insights, hosted UIs, and client libraries for multiple frameworks. The product provides a single dashboard to manage users, impersonations, audit trails, and growth analytics, with pre-built UI components and configurable security policies across pre-launch to enterprise stages.
Who itβs for: B2B SaaS companies, especially those building AI-native networks or multi-tenant enterprise products that require robust org-level authentication, RBAC, SSO, and scalable user management.
mentions of partnerships with thousands of B2B customers, testimonials, and pricing tiers suggest traction and growth; there are references to case studies and enterprise readiness, indicating market validation and ongoing expansion.
Andrew is the founder and CEO of PropelAuth. He has more than 10 years experience building software and leading teams for companies like Palantir, SafeGraph, and Clockwise. He first started writing code in the 6th grade. In his free time, you can find him playing chess or hiking with his dog.
PropelAuth makes it easy for B2B companies to start onboarding users quickly
PropelAuth launches User Insights, a tool for B2B companies to understand their users and growth after onboarding. It provides analytics on power users, churn risk, acquisition origins, and organization growth to help retention and upselling.
From the original launch (Jan 2024) β may be outdated.

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