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Machine Learning personalization for dynamic digital properties -…
LiftIgniter uses cutting edge data science to help publishers and retailers optimize their websites and mobile apps in real-time. Machine learning personalization puts the perfect piece of "content" (video, article, item to buy) in front the user at the exact moment when they are most likely to engage or convert - no tags or manual work required. The machine learns and updates itself so that's it's always perfectly in sync with your users and your "content." We average 50% improvements in CTR, engagement and conversation - with only a day's work on your part. Imagine creating a truly dynamic, real-time digital property that enables the perfect experience for that user impression at that moment in time. That is LiftIgniter! Our team of PhDs has direct experience building state-of-the-art personalization systems at the petabyte scale for some of the largest companies on the planet. Unless you plan on hiring your own team with deep experience (not likely since very few people with that experience exist), you should contact us to talk about how we can supercharge your digital experiences.
The Arena Group positions itself as a brand, data, and IP company that builds, acquires, and scales digital assets across sports, leisure, lifestyle, and finance. It leverages technology and data-driven audience targeting to connect advertisers with fully addressable audiences through owned media brands and commerce-led initiatives.
The Arena Group creates deep content verticals and uses a proprietary user management platform to optimize brand impact throughout the purchase funnel. It offers audience targeting via addressable inventory, commerce-enabled experiences using signals from its data, branded content sponsorships, and display advertising (direct, programmatic, PMP, and Open Exchange) across multiple digital assets and live events.
Who it’s for: Advertisers and partners seeking brand-safe, audience-targeted digital media, commerce-enabled campaigns, and sponsored content across sports, leisure, lifestyle, and finance audiences.
Notes of ongoing press releases and financial results, indicating active operations and visible traction in digital advertising and brand partnerships.
Formerly “Petametrics” · why startups rename →
A developer-friendly and enterprise-grade search API.
On a mission to programmatically automate, optimize, and unify your…
