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Real time, source of truth for every product screen and user flow
Ficra enables product teams to ship higher quality releases, faster. Ficra is the source of truth for every product screen and user flow, giving companies real-time visibility into what their users actually see in their live product. Ficra's AI provides a live, visual map of your users’ journeys: every screen, flow, A/B test, push notification and email. With Ficra, product teams no longer waste 25% of their time auditing complex user flows to assess product quality and find the blind spots in funnels.
Co-Founder at Ficra; 3x founder; engineer. Previously, Omar founded Sawa, a venture-backed platform increasing opportunity and transparency in Web3 and AI. An early Tech Lead at Voicea (acquired by Cisco), he developed core AI assistant features, like patented chat-based interaction and voice commands. Earlier, he was a software engineer at Apple, where he was recruited following the success of his mobile app, flagtag. Holds an MBA from Stanford; BS in Computer Science from Carnegie Mellon.
Automatic, realtime visibility into your user journey; a source of truth for every marketing and product funnel.
Ficra provides a real-time, visual map of users’ journeys across ads, emails, notifications, and in-app flows, delivering a single view of marketing and product funnels. It targets marketing, compliance, and product teams and offers a complete historical view, search, and monitoring to flag violations or outdated content.
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